Fragrance For Men – Six Fashion Smells

It is understood that the fashion world has two distinct seasons, but did you realise that the perfume world has also? Each of these aromatic seasons is well stocked with new launches to tempt you into ditching your current scent in favour of something fresher and more contemporary. Whether you’re tempted to update your fragrance wardrobe with something that’s a variation of an old favourite, or simply want to try one of the latest offerings from the likes of Paco Rabanne or Tom Ford, here are some of the top scents worth sniffing out this spring.

Gucci Guilty Absolute

In something of a departure from previous fragrances bearing the Guilty moniker, Gucci Guilty Absolute eschews loud, in-your-face commercialism in favour of boutique fragrance style and sophistication.

Woody, earthy and – above all else – leathery, it’s as grown-up and gentlemanly as the original Gucci Guilty is youthful and brash. The quality of the fragrance, meanwhile, is echoed in the bottle design and colour of the juice, both of which reference fine cognac – something else that’s warm, complex and for connoisseurs. One of this spring’s best new scents for men, Gucci Guilty Absolute has the potential to go on to make our best fragrances of 2017 list.

Available from John Lewis, priced at £54 for 50ml EDP.

Burberry Mr. Burberry Eau De Parfum

Following in the footsteps of Hermès and Chanel, Burberry becomes the latest luxury brand to launch an eau de parfum version of one of its signature men’s fragrances.

Mr. Burberry Eau de Parfum is designed to be warmer and more sensual than its eau de toilette counterpart, with cinnamon, patchouli and amber upping the ante and making the fragrance a more intense, more sensual and generally more suitable for night-time. And just so you don’t miss the message, the bottle is darker this time too.

Available from April at Burberry, priced £52 for 50ml.

Tom Ford Bois Marocain

The well-turned out Texan’s latest Private Blend is a scent for grown-ups with a taste for the exotic. Inspired by the exotic culture of Morocco, this incense-based eau de parfum will appeal to guys who like the fusty, ‘churchy’ vibe of fragrances like Comme des Garcons’ sacrilegious Avignon and Diptyque’s L’eau Trois. As well as featuring patchouli and cedar wood, it also includes thuya wood – a member of the cypress family, which has a spicy, slightly piney aroma, making it both warm and mysterious.

Available from Harrods, priced at £250 for 50ml EDP.

Paco Rabanne Invictus Intense

Invictus may not have shifted as many bottles as Paco Rabanne’s other big men’s fragrance, 1 Million, but it’s still a bestseller four years after it launched – a feat not to be sniffed at in the fragrance world.

This new flanker is warmer, woodier and creamier than the original, stripping out some of the first incarnation’s salty bite and adding warm, sexy amber (spring 2017’s key note), making it more suited to evening occasions. It’s not the subtlest fragrance in the world, but if you’re a fan the original you’ll likely love this punchy reinterpretation.

Available from The Fragrance Shop, priced at £68 for 100ml EDT.

Dior Homme Sport

An olfactory Craig David, Dior Homme Sport is a fragrance that every now and then likes to re-invent itself for a brand new audience. Legendary Dior perfumer François Demachy is once again tinkerer-in-chief, playing around the edges of the original to make it juicier, fruitier and a little spicier. The result, which will replace the current version from 29 March, is a scent that’s still sporty but a little more mouth-watering, and one that’s not so much better than the original, simply different.

The original Dior Homme Sport is available from John Lewis, priced at £49 for 50ml EDT.

Davidoff Amber Blend

Like Ermenegildo Zegna, Hugo Boss and Armani, Davidoff has augmented its regular fragrance releases with ones under a more exclusive (and ultimately costly) banner. The brand’s latest bid to attract high-end fragrance connoisseurs to the brand is an eau de parfum based around one of this season’s most popular notes, amber.

Created by perfumer Olivier Pescheux, who worked on Balmain Homme and Paco Rabanne’s 1 Million, the third in the Davidoff Blend Collection is a resinous, spicy and woody affair whose overall vibe is fire-lit gentleman’s clubs. Oh, just in case you sample it and smell something you can’t quite place, it also features a dash of succan absolute – an ingredient that smells like Jamaican rum.

Available from Harrods, priced at £75 for 100ml EDP .

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