It’s the first time I am experiencing the The Z Hotel at Gloucester Place. The location is brilliant regarding central London. It’s half a mile from the famous Selfridges & Co on Oxford Street, and within a 10-minute walk from Edgware Road underground station. The roads driving up to the Z Hotel are wide and are surrounded by luxury properties. The reception area is located at number 51 Gloucester Place. However the rooms can be located within just a 2 minute walk from the reception area. But it’s not an issue as they have clear signs explaining this.

On entrance, the reception was tiny and it did not reflect at all of what is to come. I was greeted by lovely staff and this was the case throughout my whole stay. I have done many hotel reviews now and I have to say this was the most attentive, professional staff I have encountered so far. They were friendly, on the ball and went out of their way to help me. I must add I arrived at 6:30am in the morning. My room became available thanks to the staff at 9:30am which was very impressive.

The Z Hotels CLUB Concept

Z Hotels CLUB at Gloucester Place is a 20 bedroom designer townhouse conversion located at 87 Gloucester Place. With bedrooms designed to the same high standard associated with all Z Hotels, all CLUB bookings include complimentary breakfast, drinks and snacks throughout the day, afternoon tea and cocktails.

The Breakfast Room

Lots of travelers stay at the Z Hotel and I noticed the breakfast room was one big dining table in where you could mix with other guests. The natural lighting and the spotless breakfast area was simple but more than enough for my stay. I loved the fact that the breakfast room had its own courtyard. This is not common in London and a unique selling point for a hotel stay.

The breakfast was fresh and it was great to see grounded coffee on hand anytime I needed it. There was also a complimentary afternoon tea from 5pm – 8pm in this room. It was a nice way to meet and greet other follow travelers.

Z Club King

Walking up the stairways to my room was a real treat. The stunning staircase was in pristine order and I was excited to see what my room was going to look like. On entrance I adored the huge Georgian windows, this is what I love about London. It was so beautiful to look out both day and night and I felt I was in a tiny flat experiencing what the locals do everyday.  The size of my room was about 22 square metres, which was more than enough space to rest in.

I loved the wooden flooring and the room smelt amazing too. All CLUB rooms include complimentary breakfast, drinks and snacks throughout the day, afternoon tea and cocktails. The bed was comfortable and I had a hectic week it just perfect size to rest during my stay and look out at those fabulous windows.


I loved bathroom concept which was very clever indeed. An en-suite shower room with glass partitions, which was really nice to have access too. The facilities and towels were perfect. Then been able to close the glass doors behind you. Gave this room a real good feel factor. The more I stayed and reflected on the architecture, the more I fell in love with the space.


I was staying in Gloucester Place, an area in London where space is at a premium. I was not intending to hold conferences in my room let alone host business guests. For me this stay was actually catching up on sleep. As I had one week of manic lifestyle experiences around the UK. With an average night sleep of only four hours and driving over 1500 km across the UK, in less than a week, I was exhausted. The staff could recognize this the moment I walked into the reception. All I wanted to do is revel in central London, sleep in a sumptuous bed and wake in generously designed surroundings. So, for a true Urbanite, my Z room was carefully considered. Thanks for a fabulous stay.


  • Room reviewed: Z Club King – from £175 a night.
  • Website:
  • Address: 51 Gloucester Pl, Marylebone, London W1U 8JF, UK
  • Phone: +44 (0)20 3551 3719

This review was made possible with the help of Visit London – the official London travel guide.