Jaguar IPACE – Electric Car Technology Reviewed

Jaguar IPACE – Electric Car Technology Reviewed

When it comes to electric cars, most probably think of one company: Tesla the brand which seemingly came from nowhere and made the electric car market what it is today.

This month we are trending everything electric cars. Tesla Model 3  we shall be driving it real soon. And can the four circles take on these two brands, Audi E-Tron we shall find out too.

It’s fair to say, they somewhat caught the established guard of automotive manufacturers with their pants down. Whilst the big players may have years of experience building automobiles, their reliance on traditional combustion engines has meant they‘ve been frantically playing catch up since. Until the I-Pace that is. Jaguar have beaten their combustion-reliant rivals to launching a fully electric vehicle, but have they managed to bridge, or even overcome, the technological gap to the market leaders?

Jaguar IPACE - Electric Car Technology Reviewed

I-Pace on paper

On-paper pedigree for the I-Pace is certainly impressive. Debuting in the second half of 2018, the I-Pace quickly racked up awards all over the globe – becoming one of the most highly decorated production vehicles ever. A haul of 62 awards in its debut year is no mean feat, especially when you consider that includes the European Car of the Year award.

Jaguar IPACE - Electric Car Technology Reviewed

It’s fair to say then, Jaguar’s first effort made quite the splash. An initial look down the spec sheet reveals a little more of how Jaguar achieved this; 0-60 in 4.5 seconds, 400 PS (395Hp), a 90kWh battery and permanent 4 wheel drive via a twin-motor drive. Numbers-wise, this throws if firmly within Tesla territory, although the Tesla’s outright numbers win the ultimate top trumps – Ludicrous mode 0-60 times just can’t be beaten.

However, it’s not all about the numbers those awards were given for a reason. With all their years of automotive knowledge, it’s safe to assume Jaguar will have applied more than a mild helping of their secret sauce. Time to dig a little deeper.

Energy Efficiency

This is why manufacturers need to be as clear about their electric cars’ energy efficiency.

All of these cars’ official consumption figures are listed in their literature or online, but not every manufacturer is equally forthcoming with their EVs’ efficiency information. This is why it’s important that you, as a buyer, keep in mind to ask for it before you sign on the dotted line.

Because while you’ll need to pick an electric car that won’t leave you stranded, you’ll also need to pick one that you won’t pay over the odds to run. The best electric cars, after all, are not simply those which can travel the furthest on one charge, but those which can do so using the least amount of electricity.

For example, take the Jaguar I-Pace and Audi E-Tron.

Both have an identical official efficiency figure of 2.8mpkWh, at best. But the Jaguar will cost around £7,000 less to buy and travel 292 miles on a charge, compared with the Audi’s 271. On paper, then, it’s already the more attractive option – and knowing it will cost you no more to run will probably make it even more so.

Jaguar IPACE - Electric Car Technology Reviewed

Thomas wearing London Brogues

In the flesh

The styling of the I-Pace is more evolutionary rather than revolutionary – it’s undoubtedly an SUV of the modern century, but with the proportions all receiving a tweak rather than a space-ship overhaul. Thanks to the front-end being combustion engine free, the front wheels can be moved further forward and the bonnet line lowered – advantageous to both aerodynamics and handling. The aero side is further enhanced with numerous scoops and ducts, including a large central scoop that re-directs air along the length of the bonnet.

The rear is less curvaceous, perhaps struggling to live up to the design creativity of the front, with its edges a little boxy by comparison. For a company that has delivered truly stunning cars through the years, from the E-Type of yesteryear to the F-Type of today, the I-Pace was always going to be hard pushed to live up to the standards of Jaguar’s heritage. Whilst it’s a shape that struggles to create as much instantaneous wow factor as its predecessors, it’s certainly one that grows on you and will no doubt mature very nicely in the coming years.

Jaguar IPACE - Electric Car Technology Reviewed

In terms of accessibility, the I-Pace uses standard, front-hinged doors, with 4 flanking the vehicle and a boot at the rear. Opening of the doors is a manual operation (not quite the automated, falcon door, Tesla Model-X experience), but that doesn’t mean the I-Pace lacks tricks of its own. The door handles are concealed flush within the door, reducing aerodynamic drag when on the move and only presenting themselves when required. A puddle light projection, including the important Jaguar name, is emitted from beneath, aiding nighttime accessibility and increasing the sense of occasion.

5 seats fill the spacious cabin, with a large boot taking up the rearmost section of the interior. It’s safe to say then, that as an automotive manufacturer, Jaguar has stuck to their guns and designed a car in their traditional way – sticking to well-proven methods and layouts to create an interior instantly comparable with the rest of their modern fleet. A (very) small ‘frunk’ underneath the bonnet is perhaps the only quirk afforded by the use of electric motors, with room for a shoebox or two should the main boot prove insufficient.

Jaguar IPACE - Electric Car Technology Reviewed

Then we get to the central dash area; whilst Tesla stripped back the buttons and put all their faith in a single touch screen, Jaguar has made an evolutionary step with their well-proven interior methods. Twin screens adorn the central section, with a myriad of buttons and dials flanking their sides, offering easy adjustment of the climate control and driving modes. We’ll go into more detail on the tech later, but aside from driving the I-Pace, it’s safe to say it’s essentially as per any other Jaguar out there.

Jaguar IPACE - Electric Car Technology Reviewed


So whilst evolutionary rather than revolutionary steps have been taken with the exterior and cabin, under the skin it’s a very different story. Instead of a fuel tank and combustion engine, batteries and electric motors are the order of the day. Petrol station visits are no more – power sockets are your new best friend!

Jaguar only offers a single configuration for the motors and battery sizing, resulting in a 90kWh capacity and drive to all four wheels as standard. Driving all four wheels gives the car superb traction in slippery conditions, which is further aided by the very low centre of gravity afforded by the batteries-in-the-floor layout. These aids to traction are very welcome given the vehicles overall mass – 90kWh of batteries don’t come light and the I-Pace tips the scales at 2.1 tonnes.

Jaguar IPACE - Electric Car Technology Reviewed with dog

The battery size does at least give the I-Pace a decent range – official WLTP figures put it at 292 miles, although real-world figures during my time with the vehicle were a fair bit lower. No doubt this is partly due to my driving style not being entirely suited to maximise range, but the ~230 miles achieved is a little daunting and whilst I reckon 250 would be possible, the 292 claimed seems a little ambitious.

Nevertheless, find a potent charge station and the I-Pace will hit 80% charge in ‘just’ 45 minutes. This relies on a 100kW DC feed, for which charge points are currently scarce but becoming more readily available. I was fortunate to find a 50kW DC charger close by during my time with the vehicle, which increases the charge time but even so, was easily enough to fill the vehicle whilst busying myself walking the dog (the fill cost just under £10 too). For those without access to a DC feed, you’ll have to rely on an AC supply instead. These are very common and can even be fitted at home, but sadly the I-Pace is limited to just 7kW of supply on AC, necessitating a lengthy (overnight) charge.

Jaguar IPACE - Electric Car Technology Reviewed

London Brogues at my feet.

Driving the I-Pace

The use of secret sauce was mentioned earlier, and it’s safe to say it becomes very evident where it’s been applied once you start driving the car. The moment you put the car into drive and pull away, the level of refinement in the driving experience is beyond anything I’ve felt before. The I-Pace pulls away with such grace and smoothness, picks up speed so readily and glides along the road in a simply superb way.

Jaguar IPACE - Electric Car Technology Reviewed

The weight of the steering is perfectly suited to the vehicle, whilst the tailored driving modes (such as eco & dynamic) adapt the ferocity of the accelerator pedal to a considerate degree. The brake pedal feels a little mushy at first, no doubt due to a lot of the ‘braking’ being performed by the electric motors, but you quickly get used to this.

Despite the pedal lacking a little feel, the brakes themselves are incredibly potent, stopping the vehicle far quicker than the 2.1-tonne mass would allow you to expect. Cornering is handled with similar above-expectation competence, enabling the I-Pace to cover ground at a vast rate of knots. As with any car though, push it hard and the energy consumption goes up dramatically, with range quickly becoming a concern.

Overtaking has to be my favourite part of the electric car experience, however, with the instantaneous performance offered by the motor-drive absolutely magnificent. The I-Pace continues this trend, with huge amounts of shove available at the touch of the throttle. When overtaking slow traffic the difference this makes versus even the most potent of combustion cars is breath-taking; even cars like the mighty Audi R8 Performance can’t dispatch traffic with such aplomb.

Jaguar IPACE - Electric Car Technology Reviewed


Technology-wise, there’s obviously plenty of it stuffed into the floor of the I-Pace. However, Tesla set themselves apart by also cramming plenty of tech into the in-car experience, with their self-drive feature a particular headline grabber. Sadly this is the one area where I really felt the I-Pace let itself down.

The disappointment isn’t even because the I-Pace can’t self-drive. Yes, that’s an impressive feature on the Tesla’s but realistically it’s not an essential feature. A responsive user interface is though, which is where the Jaguar sadly falls short. You see, when the car is fired up the central infotainment takes a while to get going, but even when it has, it just lacks anywhere near the levels of fluidity expected from a car in 2019. Heck, even 5 years ago the Jaguar would have been a little questionable for fluidity and responsiveness.

Jaguar IPACE - Electric Car Technology Reviewed

This is a real shame, as it’s actually got a healthy spread of features, great Carplay/Android Auto integration and the mixture of buttons and touch screens hits a nice balance. The pre-condition menu was particularly user-friendly and intuitive, allowing you to set a departure time for your next journey, which the car will then use to ensure the interior is acclimatised before departure.

Connectivity is also a big plus on the I-Pace, with both the front and rear peppered in USB ports, affording plenty of mobile devices and gadget usage when travelling. No gimmicky features are present (Tesla’s fart mode, I’m looking at you) – Jaguar have clearly gone down the grown-up route here, but it’s a shame that few technological barriers have been pushed.

Jaguar IPACE - Electric Car Technology Reviewed


Whilst Tesla may grab headlines with their fancy features and quirky styling, Jaguar’s I-Pace is the strongest case for an electric future I’ve driven yet. It’s hard to put into words just how nice this car is to drive – there’s no vibration or noise from the engine, the ride and handling are superb and the calibration of the electric motors and brakes is spot on. Jaguar really, really nailed this area of the car.

Range anxiety remains an issue, particularly with charge times still in the ~1-hour range even on the fastest plugs. No doubt time and technology will help cure this problem, but an electric car remains a lifestyle decision for now. Those that jump on the bandwagon of bashing electric cars need to remember – these are just the first generation. Imagine where we’ll be in a few years?!

The only real downside with the I-Pace was the in-car technology, which sadly let the rest of the car down. For a car competing with Tesla and costing the best part of £70,000, it really should (and needs to) be better and the lack of basic interface fluidity is a shame. Hopefully, Jaguar can fix this, as the rest of the car is a superb advertisement for electric vehicles as a whole. We can’t wait for gen 2!

Menstylefashion would like to thank Jaguar UK for providing us with the review car. I-Pace prices start from £64,495 OTR.

Jaguar IPACE - Electric Car Technology Reviewed

MnStyleFashion has since this review tested the updated version of the I-PACE with big improvements in its infotainment system. You can read the review here.

About The Author

Tom Koflach

Cars are my life and blood. I graduated from Oxford Brookes University with a First Class Honors degree in Motorsport Engineering. Today I work within the historic motor sport industry, working on some of the rarest and most valuable cars in existence. Protection Status

Pin It on Pinterest

Share This